YOUNG YOO

Social CBD

Packaging Design

Social CBD is a company produces a wide range of wellness products. My role as a senior designer was to conceive and produce the print, packaging and digital brand assets: e-commerce, sales collaterals, and advertisements in the fast paced environment. I worked with my team through concepting, ideation, and production to quality control of the end product.

The Gummies project was one of the more ambitious projects. The team and I worked through design and engineering of the container and the packaging design, including the illustrations on the label. This became the signature look & feel for this product line.

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